Ever have trouble choosing between red and white wine? Well, now there's a new kid on the block, and it comes in the very unconventional and distinguished color of blue!
Gik, a Spanish wine company, has already introduced the world to the idea of blue wine, working with both Spanish and French vineyards. The company uses a pigmentation process to create the blue hue with components of grape skins themselves--indigo and anthocyanin. According to their website, being different is part of their appeal:
"GIK represents the innovative side of life, because that's how we are. We believe in the creative rebellion, we build new things, break with the past and create our future. We sought the most traditional and closed minded industry out there. Once having selected the wine industry as our battlefield, we set about creating a radically different product."
Whether the idea of drinking blue wine appeals to you or not, the focus of "breaking with traditions" made many vegans wonder if that included breaking with the very common practice of using isinglass (fish bladder) as a filtration process for the wine. Barnivore has confirmed that just as the wine comes in a radically different vibrant shade of blue, the production is also modernized. In an e-mail, Gik stated:
"No animals were harmed in the making of this wine. We made the wine that we would love to drink ourselves, so animal cruelty was never a choice since one of our founders is vegan."
So when this new wine--with 11.5% alcohol and no added sugars--makes its debut in the United States this year, let your only worry be explaining your blue lips!
Photo Credit: https://www.blueoceanstrategy.com