Kat Von D Beauty to Release 30 Vegan & Cruelty-Free Lip Liners!
If you love vegan and cruelty-free makeup, Kat Von D Beauty has a treat for you–well 30, to be exact. Set for an April 11 launch date, the brand has released its line Everlasting Lip Liner, and with the decision made by Kat Von D to reformulate her entire brand to be vegan in addition to being cruelty-free, these new lip liners will have the official vegan stamp on their boxes–drawn by Von D herself. She posted the news on Instagram:
“3 WORDS: Everlasting. Lip. LINER! Launching 30 shades of @katvonbeauty #EverlastingLipLiner April 11! So get ready, because this formula is gonna change the lip liner world! -Retractable pen for easy sharpening -high-pigmented [like, FOR REALS] -24-hour wear -30 shades -as always #crueltyfree and #vegan”
In another post, she added:
“Oh! And I’m also excited that with the launch of the new @katvondbeauty #EverlastingLipLiner collection – we’re finally able to introduce our sexy new #vegan stamp I drew, on all our boxes! It may not be a big deal to most people, but to me, the bigger that @katvondbeauty grows, the more we are able to show the rest of the world that creating a successful brand that’s #crueltyfree and #vegan is not impossible!”
Until April 11 comes, you can check out the different shades of lip liners right here.
Photo Credit: www.getthegloss.com / www.popsugar.com